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The top places to fall in love with South Korea

Capital of South Korea


1,759 properties in Seoul

Welcome to Seoul

From dawn to dusk and back to dawn again, Seoul’s supply of midnight oil is never-ending. Join the chaos of Namdaemun Market, delve into the past at Bukchon and party till you drop in Itaewon. Finish off that “hotteok” (pancake), fasten your seatbelt and set the turbochargers to max speed.

What travellers love about Seoul

  • Shopping

    30,408 recommendations

  • Food

    22,853 recommendations

  • Sightseeing

    17,521 recommendations

  • Shopping for makeup

    15,564 recommendations


672 properties in Busan

What travellers love about Busan

  • Beaches

    7,298 recommendations

  • Food

    6,654 recommendations

  • Sightseeing

    5,906 recommendations

  • Seafood

    5,525 recommendations


507 properties in Jeju

What travellers love about Jeju

  • Nature

    4,679 recommendations

  • Scenery

    4,531 recommendations

  • Beaches

    3,455 recommendations

  • Nature walks

    3,210 recommendations


540 properties in Seogwipo

What travellers love about Seogwipo

  • Nature

    2,985 recommendations

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    2,949 recommendations

  • Relaxation

    2,779 recommendations

  • Beaches

    2,129 recommendations

Best places to see in South Korea

Bukchon Hanok Village
Popular areas
A taste of old Seoul. This quiet hillside village has remained virtually untouched for centuries. Step back in time to when the mighty Joseon Dynasty ruled the Bukchon roost. Ditch the map and wander the narrow alleyways, cutting between grooved roofs. Stop off to ogle old-time artistry at Seongsim Arts and Crafts, where owner Sim Yong-sik is a master craftsman of ornate doors.
Accommodation near Bukchon Hanok Village
Hongdae Street
Popular areas
To be young is very heaven on happening Hongdae Street. It’s a place for free expression, where Seoul’s twenty-somethings find their voice with funky graffiti or street performances. But Hongdae Street really comes into its own at night, when spicy chicken aromas blend with flashing neon and bar-crawlers’ chatter to create a heady cocktail. “Gun-bae” (cheers)!
Accommodation near Hongdae Street
N Seoul Tower
N Seoul Tower is a true Korean icon. Standing proud atop Namsan Mountain, it soars above the urban haze. Glide up the cable car and scale the steps – you’ll be rewarded with sweeping views over the vast cityscape. Worked up a climber’s appetite? Tuck into lunch at one of the five restaurants inside. A tip: head up at dusk to see Seoul transform into a sea of twinkling lights.
Accommodation near N Seoul Tower
Underground railway stations
Itaewon is known as “foreigner central”. Its maze of thronging side streets pack Turkish kebab houses next to Brazlian or Italian eateries. At night, Seoulites and outsiders alike descend on Itaewon to let their hair down in its dizzying array of Irish pubs, microbreweries, cocktail bars and clubs. If you like your nightlife free and fabulous, head to Why Not? or Bar Bliss.
Accommodation near Itaewon
Gyeongbokgung (Gyeongbok Palace)
Brush up on your bows and curtseys. This grand 14th-century palace was the Joseon Dynasty’s seat of power for five hundred years, until the assassination of Empress Myeongseong brought it to its knees. Pass through the imposing Gwangwhamun Gate into a complex of open plazas and opulent pavilions, once the haunts of Korea’s imperial bigwigs and emissaries from far-flung lands.
Accommodation near Gyeongbokgung (Gyeongbok Palace)
Popular areas
“Stairs? Where we’re going, we don’t need stairs.” Ssamzi-gil Shopping Centre is a helix of gently sloping corridors that spiral up to the leafy roof terrace. Slip through the aroma of “nokcha” tea brewing at the entrance and join the flow of chattering students and casual shoppers. On the way up, you’ll pass shops selling all manner of adorable artwork and cute crafts.
Accommodation near Ssamzi-gil

What travellers love about South Korea

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